Маркетинг в региональном АПК как фактор совершенствования экономических связей и отношений на рыночных принципах

Abstract

In article the main directions of development of the marketing having important impact on improvement of the organizational and economic relations in postreformenny regional agrarian and industrial complex are considered. The prime attention is thus given to system consideration of the questions connected with modern forms of economical (commercial) activity; conclusion of transactions and contracts; formation of branches and representations; making decisions on a choice of partners, commodity, price, marketing and communication policy.