Мерзлякова Е.А.

The relevance of the topic. The study reveals current issues in the modern field of innovation management related to the study of the possibilities of using artificial intelligence in the context of digitalization of the economic space. Purpose. The purpose of the work is to form an idea of the potential of using artificial intelligence (AI) to solve various problems of an industrial and socio-economic nature. Methodology. The theoretical and methodological basis of the study was formed by general scientific methods of cognition, as well as publications of domestic and foreign scientists devoted to the problems of development of digital services and technologies. Results and conclusions. The analytical aspects of expanding digitalization using AI systems are studied. The range of tasks solved using AI is systematized. The prospects for expanding the potential of AI and the challenges and threats accompanying these processes are substantiated. The conducted study shows that the introduction of AI contributes to the automation of processes, improving the quality of products and services, and their personalization. However, the introduction of AI raises certain concerns and risks associated with job losses, ethical issues, ensuring data security, and maintaining confidentiality. In the future, given the rapid development of technologies and their increasingly widespread use, it is important to ensure a balance between innovation and regulation of their growth and application, creating opportunities for stable and safe growth of the digital economy. Application area. The results of the study may be useful in the process of developing and implementing strategies for the development of digital services and technologies.

The digital economy contributes to fundamental transformations of all spheres of human activity, defining a new quality of human capital of the territories. One of the key factors of this kind of transformation is the level of digital literacy of the population, formed by knowledge, skills in the field of digital consumption, digital competencies and digital security. The study of the distribution of ranks, «Index digital literacy» is considered the rating of Federal districts of the Russian Federation and the main trends of territorial differentiation of the integrated administrativeterritorial units of the country. Along with the change in the quality of human capital in terms of the development of digital competencies, the demand for it from the labor market is changing. The article considers the key digital competencies, which are an integral part of the professional competencies of modern workforce. Examples of necessary digital skills of certain professions are given.It is established that robotics has a special influence on the formation and development of human capital. This fact is confirmed, including the emergence of new opportunities to overcome the existing biological limitations. However, the active introduction of robots is associated with significant risks. As examples of such risks, the article identifies threats of violation of human rights and freedoms due to hacker attacks, risks of potential unemployment, rising inequality and exclusion of certain categories of citizens from the economy.In the article the perspective directions of the solution of problems of transformation of human potential and social adaptation of the population to challenges of digitalization and robotization of economy among which the active policy in the labor market, support of the income, continuous training and more flexible educational systems are formulated.

The most relevant concept that meets the conditions for sustainable development of Russian regions is the circular economy. The study of the conceptual basis for the implementation of the principles of circular reproduction allowed to identify as its main property the multiturn use of products based on the secondary use of waste or their complete disposal. The need for the transition of Russian regions to this model is primarily due to the environmental challenges facing the country. The main prerequisite for the introduction of the principles of robotic circular reproduction is the increasing formation of a large amount of waste and a low level of their disposal and disposal. In the article the analysis of dynamics figure for the 2013-2017 assessment of the structure of the waste relative to the regions of the CFD. Information on the organizations engaged in environmental innovation that provides environmental safety in the production process of goods, works and services The ratio and structure of advantages and possible risks of introduction of circular economy are different for each specific territory that generates need of differentiation of ways of its introduction in the regions possessing different level of development. In addition, the specificity of socio economic priorities and ecological culture of the society has a significant impact on these processes. As additional opportunities to ensure sustainable growth of the regional economy, the article outlines the prospects for the introduction of innovative business models and principles of circular reproduction. The main directions of increase of efficiency of introduction of principles of circular reproduction in regions of the country are formulated.