THE SEQUENCE AND CONTENT OF THE STAGES OF EVALUATION AND ACTIVATION OF THE ORGANIZATION’S BUSINESS PARTNERSHIPS IN THE CONTEXT OF COUNTERING ECONOMIC TURBULENCE
партнерские отношения,
бизнес-партнерство,
партнерские связи,
партнерские группы,
экономическая турбулентность,
государственная поддержка
Abstract
The relevance of the topic. The impact of effective business partnerships on the development of an organization in the context of countering economic turbulence. Goal. Determining the sequence and content of the stages of evaluating business partnerships and testing on the example of an existing organization with further development of measures to activate and strengthen partnerships. Methodology. When writing this article, a set of general scientific methods of cognition was used: observation, comparison, description, content analysis. When writing the practical part of the article, data from the current organization were used (the subject of specialization is mushroom cultivation, the region of presence is the Kursk region, the period is 2023). Results and conclusions. The article systematizes and defines the sequence of stages for evaluating business partnerships. The content of each of the stages is considered on the example of an operating organization. The main problems of business relations development within each partner group are identified. The authors have proposed effective measures to eliminate problems in each partner group. Scope of application. This research can find its application in the development of integration strategies of organizations.